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SMXL |
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Situated in the heartland of beige and black corporate Melbourne, SMXL is a rare flash of colour, providing respite from the world of computer monitors and fluorescent lighting. The concept is simple. Bold punchy graphics are applied to everything from the interior to the food packaging. The food is fresh and healthy, and menus have been eliminated creating an environment of verbal interaction. Employees and customers alike become actors on a technicolour stage. |
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